From your perspective

As a leader of a cultural organization

You find that financial resources are tighter than ever before. Budget cuts are more likely than budget increases. But despite these challenges, you continue to strive to maintain a high profile for your institution. Both administrators and the political sector expect you to make suggestions to save money, while at the same time, win-over more sponsors and motivate your staff to provide a top quality visitor-oriented experience. While working to fulfill all of these expectations, you would like politicians to fully comprehend your institution’s mission and how all these elements coalesce to form the environment in which you are operating.

ALL of you would like to develop sustainable solutions to achieve success.